An Iowa State University economist says the signs are pointing to an average holiday season for retailers this year. Dave Swenson says all of the analysis he’s seen doesn’t predict any big swings in shopping….
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Swenson says the good news is the economy hasn’t gotten worse compared to last year, but the improvement isn’t setting any records….
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Swenson says it does appear though that the urban areas have an edge over rural areas economically.
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One thing that is making an impact across the economy in the state is the drop in gas prices. He says the savings at the pump translates into a pay increase for households.
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Milder temperatures and lower heating fuel costs have also save Iowans some money on utility bills.