Businesses in the state appear to be confident they will have a good holiday shopping season to cap the year.
Shawn Lyons, Executive Director of the South Dakota Retailers Association, says they surveyed their members and found a good deal of optimism……………

Lyons says their members expect a strong holiday shopping season……………

A national estimate predicted a four percent gain in retail sales. Lyons says their members should surpass that.
He says state retailers are working to extend the deals that shoppers are looking for…………

Lyons says most of their members are counting on customer service and repeat business.