News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

Recent Headlines

2 hours ago in Local

State of SD May Face ADA Violations

medical file

The US Justice Department has notified the State of South Dakota of possible violations of the Americans with Disabilities Act due to lack of community services.

2 hours ago in Local

New SDSU President on a Learning Curve

Updated
SDSU

The incoming President of South Dakota State University has plenty of home work.

16 hours ago in Local

Nebraska Game and Parks Commission Implements Pheasant Management Plan

pheasant

The Nebraska Game and Parks Commission is adopting a comprehensive pheasant management plan

16 hours ago in Local

Arson Week in Iowa Kicks Off

House Fire

This is "Arson Awareness Week" in Iowa.

17 hours ago in Local

Nebraska Republicans Finally Have a Say

vote

Nebraska Republicans get their chance to weigh in on the presidential race a week from today (TUE)