News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

Recent Headlines

in Local

District 17 Candidates Discuss Workforce Development

vote

As several industries in communities throughout the state struggle to fill skilled positions, workforce development has gained increased attention in…

in Local

Electoral College An Issue In Senate Race

vote

A bill that did not pass in this year’s Nebraska legislative session is an issue in the District 40 Senate race.

in Local

District 16 Senate Candidates Spar

WP-Microphone

There is a spirited race for the District 16 Senate seat in southeast South Dakota.

in Local

Gant Predicts Low Voter Turnout

vote

Despite all the noise surrounding the four way Senate race in South Dakota, voters don’t appear to be all that enthusiastic, at least not yet.

in Local

Guardrails To Stay For Now

highway night

The Iowa Department of Transportation is not planning to pull out special ends put on guardrails that are the focus of a Texas lawsuit until they get more information from federal transportation officials.