The last week of July is typically one of the deadliest periods for crashes on Interstate 80 across the country. That’s why law enforcement in the 11 states along I-80 are teaming up on a campaign lasting through the end of the month. Iowa Department of Public Safety spokesperson Lieutenant Robert Hansen says the “I-80 Challenge” has a lofty goal.
The I-80 Challenge is the brainchild of Patrick Hoye, chief of the Iowa Governor’s Traffic Safety. The campaign will employ the slogan “More Cops, More Stops.” Hansen says Iowa and the 10 other states will raise awareness about the campaign with messages on Department of Transportation signs along I-80.
Data from the National Highway Traffic Safety Administration shows there were 350 fatalities on all of I-80 during the last week of July between 2009-2011. The law officers in the 11 states will be focusing on speeding, impaired driving, and seat-belt use, according to Hansen. In addition to Iowa, the I-80 Challenge involves state police in California, Nevada, Utah, Wyoming, Nebraska, Illinois, Indiana, Ohio, Pennsylvania, and New Jersey.