Canadian opponents of the new U.S. Country of Origin Labeling regulation say if U.S. Farm Bill negotiators would remove it, it would bring the U.S. in compliance with WTO rules. Canadian Pork Council Executive Director Martin Rice says that would certainly be the case for livestock and meats if that were done.
Rice says his country would rather not have to resort to imposing retaliatory duties on the U.S. if that could be avoided. He says however if COOL is left in, that may be their only option.
He says having product move back freely between the U.S. and Canada just makes for good and efficient trade that benefits both countries.
Canada’s Ag Minister Gerry Ritz said recently that cattle and hog producers in Canada have borne the brunt of COOL with losses well in excess of $ 1 billion annually.