Michelle Rook

Farm Director – rook@wnax.com

Michelle Rook is one of the top farm broadcasters and market reporters in the country.  She leads a farm department at WNAX that consistently has the highest farm audience ratings in the nation.

Michelle has been recognized for her journalistic excellence being named the Doan Award Recipient in 2015 and the NAFB Farm Broadcaster of the year in 2008.  She has also won the NAFB Horizon Award, NAFB Newscast and Marketcast Awards, several NAFB News Service Awards and Associated Press recognition. She has received media awards from the SD Farm Bureau, the SD Soybean Association and the SD Pork Producers Council, SD Farmers Union, NE Agribusiness Association and the National Farmers Union.   In 2006 she was also named a Distinguished Alumnus by the SDSU Journalism Department.
Michelle has reported on agriculture from the nation’s capital to the soybean fields of Brazil and has interviewed countless newsmakers including President Barack Obama.
In addition to her radio work, Michelle is also a regional reporter for nationally syndicated ag TV shows AgDay and U.S. Farm Report and covers stories from across the nation.   She has also served as a meteorologist and reporter for KSFY-TV in Sioux Falls and KTIV-TV and KMEG-TV in Sioux City, Iowa.
She is also very active in the National Association of Farm Broadcasting (NAFB) and in 2006 served as NAFB National President only the second female to hold that office.  She also served two years as a national officer and another two as regional vice president for the organization.
Michelle’s agricultural roots are deeply imbedded in this region. She grew up on a dairy and crop farm in eastern South Dakota and her parents are still actively involved in farming.
She has bachelor’s degrees in dairy manufacturing and ag journalism from SDSU, in addition to a master’s degree in journalism and a broadcast meteorology degree from Mississippi State University. She was a State FFA Officer in South Dakota, an American FFA Degree recipient and was involved in 4-H for 11 years.

Recent Headlines

2 hours ago in Local

Colette Abbott, Wife of USD President Jim Abbot Dies

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University Relations at the University of South Dakota has sent a release to students and staff announcing the death of Colette Abbott, wife of President Jim Abbott.

10 hours ago in Local

State of SD May Face ADA Violations

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The US Justice Department has notified the State of South Dakota of possible violations of the Americans with Disabilities Act due to lack of community services.

10 hours ago in Local

New SDSU President on a Learning Curve

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The incoming President of South Dakota State University has plenty of home work.

23 hours ago in Local

Nebraska Game and Parks Commission Implements Pheasant Management Plan

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The Nebraska Game and Parks Commission is adopting a comprehensive pheasant management plan

24 hours ago in Local

Arson Week in Iowa Kicks Off

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This is "Arson Awareness Week" in Iowa.